Shan't we send a herald?
¹ 4 (2009)
A monument he's raised not built with hands
Alike the traditions of Ancient Olympia, holding of the Games today is an important event both in sports and business world. In the USA the annual turnover of the market of sports sponsorship makes about 200 million dollars, in Europe more than 8 billion euro.
Lot of Olympic ambassadors more often falls upon famous athletes. In 1936, at XI summer Games in Berlin, black athlete Jasse Owens hold four world records within 45 minutes. But the main merit of Owens is that he had shown these achievements during the Olympic Games, which historians would name the fascist later. According to Hitler's plan, Jews, black and other «subhuman beings» should not take part in the Olympic Games. However, the USA have insisted on participation of the
It's a pity, that only in 1955 he was given the status of the Olympic ambassador of America. Not less it's a pity, that the country which was made famous by Owens, did not have money to commemorate his memory. But, all the same, the monument was erected due to the organizers of Olympic
In a show business context
Very few people know, that the founder of the first Olympic dramatized show, after the revival of Games, was Nazy Germany. It brought the idea to light the flame by means of system of mirrors.
Along with the ceremony of lightning the Olympic flame, there appeared
So. little by little, the idea of «Olympic ambassadors» was losing its original sense. At XXVIII summer Games, that were held in 2004 in Athenes,
In two years in 2006 at the opening of the ÕÕ winter Olympic Games in Turin, the wife
The official ambassador of the recent Olympic Games Beijing -2008 became the Hong Kong actor Jackie Chan. This title prevented him from exhibition fight with the former absolute boxing world champion Kostya Tszyu. The Chinese government permitted to fight at first, but then cancelled the fight, reasoning that «the ambassador of the Olympic Games should not be bashed up». The other herald of the Games in Heavenly Empire Wei Wei, one of the most sold singers in the world. She was awarded the title of ambassador in 1993, wnen the CHN fighted for the right to hold the Olympic Games for the first time. After 15 years the Hong Kong director Zhang Yimou, popular in Hollywood, managed to astonish the world by his show, and Olympic ambassadors managed to convince the opponents of communistic China, that their country is worthy and capable of holding the Olympic Games one of the best for today.
Author: Irina Fomina